Non-M BMWs with factory M branding

Bob Santorini · 04-11-2015, 10:21 AM

I know this has been covered before but I think BMW has completely confused it's M brand by sticking the logo on the side of most of their new vehicles (I guess to denote the M Sport package).
I had a note today from someone saying they just tested a one year old Z4M... Go figure.
Also had a colleague tell me how impressed they were at the mpg rate they had from their 'M3' hire car. Then they mentioned it was diesel powered... Turns out it was a 2L M Sport.
I feel like this is just making genuine M cars appear like the rest of the range and perhaps they should have made up some other logo to denote sporty trim levels etc.

Bob

Sephiroth · 04-11-2015, 10:31 AM

There is historical precedence for M-badged series cars. But i agree, as general awareness of the M division increases people with these M-sport packages start having illusions

IM2C · 04-11-2015, 10:36 AM

Joe woo woo aka BJ will chime in to straighten things out. He's in it for the badge.

shortseller · 04-11-2015, 10:42 AM

It's called sales & marketing!

X2Board · 04-11-2015, 11:02 AM

M is turning into AMG, with the badge whoring. It doesn't bother me though, I know what I'm driving, and frankly, most other people don't care.

apexit · 04-11-2015, 11:26 AM

While it would be nice to keep the true M's a bit more exclusive I didn't buy the car for others to know what I have. I bought it to enjoy it.

Never Convicted · 04-11-2015, 11:37 AM

Quote:

Originally Posted by M Drei Fahrer

M is turning into AMG, with the badge whoring. It doesn't bother me though, I know what I'm driving, and frankly, most other people don't care.

This.

I really don't care if anyone is confused by badging. I know the difference.

Seth9 · 04-11-2015, 11:41 AM

I'll gladly show them the difference #rightfoot

Vigilant · 04-11-2015, 12:22 PM

Doesn't bother me. The acceleration and engine noise should distinguish from m-sport folks.

Mandi90TT · 04-11-2015, 12:25 PM

I like my M because of the way it drives not because other people can see an M badge. I couldn't care less what others think

8600RPM · 04-11-2015, 12:53 PM

The average person doesn't know a 328 from an m3 so without overuse of m badges its,slready a common issue. Those who know cars,know the difference.

RJ_NoyP_M4 · 04-11-2015, 01:05 PM

Quote:

Originally Posted by apexit

While it would be nice to keep the true M's a bit more exclusive I didn't buy the car for others to know what I have. I bought it to enjoy it.

+1000000

Sassicaia · 04-11-2015, 01:16 PM

I could care less about the Msport badge that comes from the manufacture. People who buy an "M" to stick next to their 328i is another story. Happens a lot in my city.

huatian · 04-11-2015, 02:13 PM

"Its an M what"?

Technic · 04-11-2015, 02:15 PM

Quote:

Originally Posted by Bob Santorini

I know this has been covered before but I think BMW has completely confused it's M brand by sticking the logo on the side of most of their new vehicles (I guess to denote the M Sport package).
I had a note today from someone saying they just tested a one year old Z4M... Go figure.
Also had a colleague tell me how impressed they were at the mpg rate they had from their 'M3' hire car. Then they mentioned it was diesel powered... Turns out it was a 2L M Sport.
I feel like this is just making genuine M cars appear like the rest of the range and perhaps they should have made up some other logo to denote sporty trim levels etc.

Bob

Welcome to 1993.

A Z4M is a true M car -it even has the M-exlusive engine to prove it.

Doctor///M · 04-11-2015, 04:50 PM

Seems like the delusions even spread to BMW's indirect employees. Our Performance Center chauffeur was convinced that the 740d M-Sport was a legitimate ///M car. I tried to get into an M-Sport trim conversation but it was futile after the first 20 seconds...

larryn · 04-11-2015, 05:21 PM

Quote:

Originally Posted by Technic

Welcome to 1993.

A Z4M is a true M car -it even has the M-exlusive engine to prove it.

Show me a 1 year old M bespoke powered Z4 car... So such thing.

YMB-M3-J2 · 04-11-2015, 07:05 PM

Bmw does it so much that people now think it's okay to do it themselves. I was behind an M Sport X3 with a real M emblem glued in front the of the X3 emblem.

Mr.SugarSkulls · 04-11-2015, 07:09 PM

I didn't mind this at all with the e9Xseries/e9x m3. I think that's what I loved so much about that car compared to the f3x M. The m4 now is SO similar to the 435 it's very difficult to tell the two apart unless you're one of us who can look at the car and tell the subtle differences, but to the common eye- and especially with how common m3/m4s are becoming, they can't tell them apart.

The e9x m3s power dome(buldge) on the hood was a classic. That+the body kit made it look different from all other 3s.
I wish BMW had done the same for this generation.

I see people putting M badges on everything- even non BMWs and it doesn't bother me whatsoever. It's when they try to pass it off as a true M that it gets annoying, but hey- whatever makes em happy

Technic · 04-11-2015, 07:18 PM

Quote:

Originally Posted by larryn

Show me a 1 year old M bespoke powered Z4 car... So such thing.

Hey, it could have been in storage until last year.

SakhirM4 · 04-11-2015, 07:40 PM

Quote:

Originally Posted by MrSugarSkulls

I didn't mind this at all with the e9Xseries/e9x m3. I think that's what I loved so much about that car compared to the f3x M. The m4 now is SO similar to the 435 it's very difficult to tell the two apart unless you're one of us who can look at the car and tell the subtle differences, but to the common eye- and especially with how common m3/m4s are becoming, they can't tell them apart.

The e9x m3s power dome(buldge) on the hood was a classic. That+the body kit made it look different from all other 3s.
I wish BMW had done the same for this generation.

I see people putting M badges on everything- even non BMWs and it doesn't bother me whatsoever. It's when they try to pass it off as a true M that it gets annoying, but hey- whatever makes em happy

My M4 was parked beside a 435i at our car club event today. There is no mistaking those two cars for one another. If someone mistakes those two cars, then it doesn't really matter.

Mr.SugarSkulls · 04-11-2015, 07:45 PM

Quote:

Originally Posted by SakhirM4

Quote:

Originally Posted by MrSugarSkulls

I didn't mind this at all with the e9Xseries/e9x m3. I think that's what I loved so much about that car compared to the f3x M. The m4 now is SO similar to the 435 it's very difficult to tell the two apart unless you're one of us who can look at the car and tell the subtle differences, but to the common eye- and especially with how common m3/m4s are becoming, they can't tell them apart.

The e9x m3s power dome(buldge) on the hood was a classic. That+the body kit made it look different from all other 3s.
I wish BMW had done the same for this generation.

I see people putting M badges on everything- even non BMWs and it doesn't bother me whatsoever. It's when they try to pass it off as a true M that it gets annoying, but hey- whatever makes em happy

My M4 was parked beside a 435i at our car club event today. There is no mistaking those two cars for one another. If someone mistakes those two cars, then it doesn't really matter.

Obviously having a side by side is different. But im a realist, someone who just looks at our cars as just another BMW- could tell the difference seeing a 435 on the road one week, then an m4 the next.

IMO- you don't get into any M to stand out but for its performance /handling. Other than the i8- as beautiful as any M is, they're relative "sleepers" which is fine by me.

Love your car btw- SO truly is my favorite color on the m4

04-11-2015, 10:21 AM	#1
Bob Santorini Private First Class 62 Rep 187 Posts Drives: F82 M4 Join Date: Apr 2012 Location: UK iTrader: (0)	Non-M BMWs with factory M branding I know this has been covered before but I think BMW has completely confused it's M brand by sticking the logo on the side of most of their new vehicles (I guess to denote the M Sport package). I had a note today from someone saying they just tested a one year old Z4M... Go figure. Also had a colleague tell me how impressed they were at the mpg rate they had from their 'M3' hire car. Then they mentioned it was diesel powered... Turns out it was a 2L M Sport. I feel like this is just making genuine M cars appear like the rest of the range and perhaps they should have made up some other logo to denote sporty trim levels etc. Bob
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04-11-2015, 10:31 AM	#2
Sephiroth 4-6-8 242 Rep 990 Posts Drives: for the fun of it Join Date: Nov 2007 Location: Jax, FL iTrader: (1)	There is historical precedence for M-badged series cars. But i agree, as general awareness of the M division increases people with these M-sport packages start having illusions __________________ M3 E46 PY/Black S2000 AP2 GPW/Tan
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04-11-2015, 10:36 AM	#3
IM2C Major General 2104 Rep 5,379 Posts Drives: ∞ Improbability Drive Join Date: Oct 2005 Location: FL iTrader: (9)	Joe woo woo aka BJ will chime in to straighten things out. He's in it for the badge. __________________ ///\| g87 \| f87 Comp \| g29 M40i \| f97 Comp \| f80 Comp \| f80 \| f30 \| e92 \| tt \| S5 \| e92 \| 350z \| e90 \|
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04-11-2015, 10:42 AM	#4
shortseller Brigadier General 1012 Rep 3,396 Posts Drives: ‘18 ABM F80ZCP/dct Join Date: Aug 2010 Location: NOVA iTrader: (0)	It's called sales & marketing! __________________ Last edited by shortseller; 04-11-2015 at 11:52 AM..
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04-11-2015, 11:02 AM	#5
X2Board Lieutenant Colonel 450 Rep 1,643 Posts Drives: I'm back, bitches! '13 E92 ZCP Join Date: Feb 2011 Location: Wake Forest, NC iTrader: (1)	M is turning into AMG, with the badge whoring. It doesn't bother me though, I know what I'm driving, and frankly, most other people don't care. __________________ 2013 Jerez Black/Black E92 ZCP DCT - I'm back!! 2014 Guards Red 991 C2S 7MT - Gone. 2015 YMB/SS F80 M3 6sp - Gone 2011 Sapphire Black/Black E70 X5 M - Gone. 2010 Jerez Black/Black E90 M3 DCT -Gone-
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04-11-2015, 11:26 AM	#6
apexit Captain 216 Rep 981 Posts Drives: 15 SO M3 Join Date: Nov 2007 Location: northern nj iTrader: (-1)	While it would be nice to keep the true M's a bit more exclusive I didn't buy the car for others to know what I have. I bought it to enjoy it.
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04-11-2015, 11:41 AM	#8
Seth9 Private First Class 29 Rep 130 Posts Drives: 2015 Austin Yellow M4 Join Date: Aug 2010 Location: Florida iTrader: (1) Garage List 2015 BMW M4 [0.00]	I'll gladly show them the difference #rightfoot __________________
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04-11-2015, 12:22 PM	#9
Vigilant Captain 305 Rep 868 Posts Drives: Cautiously fast Join Date: Nov 2014 Location: Florida iTrader: (0)	Doesn't bother me. The acceleration and engine noise should distinguish from m-sport folks. __________________ 2022 BSM G80 Comp X-drive
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04-11-2015, 12:25 PM	#10
Mandi90TT Colonel 2715 Rep 2,373 Posts Drives: BSM 6MT M4 F82 Join Date: Aug 2014 Location: Colorado Springs iTrader: (0)	I like my M because of the way it drives not because other people can see an M badge. I couldn't care less what others think
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04-11-2015, 12:53 PM	#11
8600RPM Lieutenant Colonel 665 Rep 1,749 Posts Drives: e92 m3 Join Date: Oct 2014 Location: AZ iTrader: (0)	The average person doesn't know a 328 from an m3 so without overuse of m badges its,slready a common issue. Those who know cars,know the difference.
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04-11-2015, 01:16 PM	#13
Sassicaia Brigadier General 4462 Rep 3,308 Posts Drives: SMB F80 6MT Join Date: Apr 2015 Location: Vancouver, Canada iTrader: (0)	I could care less about the Msport badge that comes from the manufacture. People who buy an "M" to stick next to their 328i is another story. Happens a lot in my city.
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04-11-2015, 02:13 PM	#14
huatian Second Lieutenant 75 Rep 240 Posts Drives: SS M4 Join Date: Oct 2014 Location: NJ iTrader: (0)	"Its an M what"?
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04-11-2015, 04:50 PM	#16
Doctor///M Brigadier General 1831 Rep 4,219 Posts Drives: 2023 AUDI RS6 Join Date: Feb 2012 Location: USA iTrader: (14) Garage List 2023 Audi RS6 Avant [0.00] BMW M2 Competition [10.00] 2009 BMW 335i [0.00] 2015 M3 [9.52]	Seems like the delusions even spread to BMW's indirect employees. Our Performance Center chauffeur was convinced that the 740d M-Sport was a legitimate ///M car. I tried to get into an M-Sport trim conversation but it was futile after the first 20 seconds... __________________ 2020 F87 M2 Competition /l\ LBB /i\ Executive Package 2013 E70 X5M /l\ Space Grey /i\ Full Silverstone Leather /l\ LED Headlights /i\ Comfort Access /l\ HUD /i\ Ventilated Seats /l\ 22" BBS SV BMW CCA Member
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04-11-2015, 07:05 PM	#18
YMB-M3-J2 Major 278 Rep 1,312 Posts Drives: YMB M3 Join Date: Jan 2010 Location: South Florida iTrader: (0) Garage List 2016 BMW X6M [10.00] 2018 BMW M3 [10.00] 2015 BMW X4 35i [10.00] 2015 BMW M4 (SOLD) [10.00] 2012 BMW 328i SL(SOLD) [10.00] 2008 BMW 328i (SOLD) [10.00] 2007 C230 Komp (SOLD) [10.00] 1999 BMW 328i (SOLD) [10.00]	Bmw does it so much that people now think it's okay to do it themselves. I was behind an M Sport X3 with a real M emblem glued in front the of the X3 emblem.
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04-11-2015, 07:09 PM	#19
Mr.SugarSkulls Brigadier General 2889 Rep 3,245 Posts Drives: BMW i8 Join Date: Apr 2013 Location: Long Beach, CA iTrader: (0) Garage List 2016 BMW F13 M6 [10.00]	I didn't mind this at all with the e9Xseries/e9x m3. I think that's what I loved so much about that car compared to the f3x M. The m4 now is SO similar to the 435 it's very difficult to tell the two apart unless you're one of us who can look at the car and tell the subtle differences, but to the common eye- and especially with how common m3/m4s are becoming, they can't tell them apart. The e9x m3s power dome(buldge) on the hood was a classic. That+the body kit made it look different from all other 3s. I wish BMW had done the same for this generation. I see people putting M badges on everything- even non BMWs and it doesn't bother me whatsoever. It's when they try to pass it off as a true M that it gets annoying, but hey- whatever makes em happy __________________ I'm always sunny, hunny.
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