Hyundai Santa Cruz Pickup

dtox9 · 04-15-2021, 03:06 PM

https://www.caranddriver.com/news/a3...ckup-revealed/

Here we go again......................
(maybe Hyundai can pull it off this time?)

half truck / half suv coming to a dealership near you this summer.

Full Set of Photos here:
https://www.autoblog.com/2021/04/15/...-truck-reveal/

Vivek. · 04-15-2021, 03:15 PM

What a slap in the face that you can get a proper DCT on a $35k Hyundai and not an M3/4/5/6/8

Mintsopoulos · 04-15-2021, 03:19 PM

I for one like it.
Might just head to a local dealership when they hit the floors to check it out. Been looking for something smaller than my truck thats still "utilitarian" that my wife wouldnt mind driving.

AlexFL · 04-15-2021, 03:22 PM

Bed looks tiny. Not sure what this is good for.

Humdizzle · 04-15-2021, 05:42 PM

Quote:

Originally Posted by Vivek.

What a slap in the face that you can get a proper DCT on a $35k Hyundai and not an M3/4/5/6/8

Right ?

you can even get a DCT on the veloster N or Golf GTI. But can't get it on a supra or M car now.

Burrcold · 04-15-2021, 07:02 PM

I like it! I love that Hyundai/Kia keep pushing out anything to see what sticks. They have to be the least conservative car company out there.

3798j · 04-15-2021, 07:38 PM

Think Hyundai has a winner...good looking vehicle that will carve its niche.

gary_william · 04-15-2021, 07:56 PM

Preferred the 2 door concept.

3798j · 04-15-2021, 08:41 PM

jmack · 04-16-2021, 09:26 AM

I like that there are more small truck options, but this is going to be a failure in the US despite it being more suited to most pickup owners actual uses. They styling is going to kill it. I guarantee the Ford Maverick will massively outsell it simply because it looks like a truck and not the rebirth of the Subaru Baja. Even the redesigned Ridgeline will do better.

US buyers don't want trucks that look like cars.

thegump · 04-16-2021, 09:08 PM

Quote:

Originally Posted by stein_325i

I agree, although I'd also add because its a Ford. There's a good amount of truck buyers who don't buy trucks (big or small) that aren't American branded.

Which is hilarious because the Santa Cruz will be the one built in the US.

These in person are certainly..different, but price/power/tech puts it in a sweet spot that makes a great use case

Red Bread · 04-16-2021, 11:55 PM

Quote:

Originally Posted by stein_325i

Quote:

Originally Posted by jmack

I guarantee the Ford Maverick will massively outsell it simply because it looks like a truck and not the rebirth of the Subaru Baja.

I agree, although I'd also add because its a Ford. There's a good amount of truck buyers who don't buy trucks (big or small) that aren't American branded.

I don't know. This town is littered with Tundras. Of course they're made 60 miles from here, but I still see more of them than any domestic brand.

chassis · 04-17-2021, 08:42 AM

Quote:

Originally Posted by stein_325i

I don't see who this is really for but I like it much more than the current Ridgeline which is bland in comparison.

It's for cyclists, rock wall climbers, fishing/camping people and surfers. If I interpret their lifestyle sketches properly.

Interior and exterior appearance aren't bad. A bit like a Subaru BRAT. Locking center diff, that's good.

Bed is too small. One bike can't fit. Too small. It seems the rear window doesn't go down like the 4Runner or have a mid-gate like the Avalanche. Not good IMO.

I sat in a current model Ridgeline recently. Typical Honda utilitarianism - nothing to complain about and nothing to get excited about. The Santa Cruz has more spice and appeal than the Ridgeline, but the utility is questionable to me.

fastboatster · 04-27-2021, 04:08 AM

Now if only BMW finally built a truck, like raptor svt, lol (I’m kind of serious) it would sell like hot cakes. That hyuindai truck has a dct because it can get away with it. It’s not designed to haul heavy loads so it only makes sense to use their in-house dct and not pay zf any licensing fees.

04-15-2021, 03:06 PM	#1
dtox9 Second Lieutenant 359 Rep 224 Posts Drives: '17 X5 F15 Join Date: May 2020 Location: Florida iTrader: (0)	Hyundai Santa Cruz Pickup https://www.caranddriver.com/news/a3...ckup-revealed/ Here we go again...................... (maybe Hyundai can pull it off this time?) half truck / half suv coming to a dealership near you this summer. Full Set of Photos here: https://www.autoblog.com/2021/04/15/...-truck-reveal/ Last edited by dtox9; 04-15-2021 at 04:12 PM.. Reason: found photo link
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04-15-2021, 03:19 PM	#3
Mintsopoulos Captain 669 Rep 602 Posts Drives: '15 MW F80 6MT Join Date: Aug 2019 Location: Chicago iTrader: (0)	I for one like it. Might just head to a local dealership when they hit the floors to check it out. Been looking for something smaller than my truck thats still "utilitarian" that my wife wouldnt mind driving. __________________ #TMGPS For The Gram
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04-15-2021, 03:22 PM	#4
AlexFL Brigadier General 7983 Rep 4,629 Posts Drives: BMW Join Date: Jun 2019 Location: South Florida iTrader: (0)	Bed looks tiny. Not sure what this is good for.
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04-15-2021, 07:02 PM	#6
Burrcold Brigadier General 6283 Rep 4,699 Posts Drives: 2024 M3 Comp xDrive Join Date: Oct 2019 Location: Toronto, Canada iTrader: (0)	I like it! I love that Hyundai/Kia keep pushing out anything to see what sticks. They have to be the least conservative car company out there. __________________ Current: 2024 BMW M3 Competition xDrive \| 2022 Audi Q7 Gone: 2022 Audi RS5 \| 2020 BMW M340i \| 2019 Audi RS5
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04-15-2021, 07:38 PM	#7
3798j Fleet Mechanic 13671 Rep 1,987 Posts Drives: E86 3.0si Join Date: Oct 2011 Location: Susquehanna Valley iTrader: (0) Garage List '19 VW Golf R [10.00] '55 Ford F100 [0.00] '08 Z4 3.0SI [8.50] '66 Triumph TR4A [0.00] '85 Corvette [0.00] '64 Corvette [0.00] '68 Triumph GT6 [9.50]	Think Hyundai has a winner...good looking vehicle that will carve its niche.
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04-15-2021, 07:56 PM	#8
gary_william Private First Class 332 Rep 169 Posts Drives: 2013 128i Join Date: May 2017 Location: Vancouver, WA iTrader: (0)	Preferred the 2 door concept.
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04-15-2021, 08:41 PM	#9
3798j Fleet Mechanic 13671 Rep 1,987 Posts Drives: E86 3.0si Join Date: Oct 2011 Location: Susquehanna Valley iTrader: (0) Garage List '19 VW Golf R [10.00] '55 Ford F100 [0.00] '08 Z4 3.0SI [8.50] '66 Triumph TR4A [0.00] '85 Corvette [0.00] '64 Corvette [0.00] '68 Triumph GT6 [9.50]
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04-16-2021, 09:26 AM	#10
jmack First Lieutenant 496 Rep 384 Posts Drives: OG M2, E70 X5M Join Date: Oct 2018 Location: TN iTrader: (0)	I like that there are more small truck options, but this is going to be a failure in the US despite it being more suited to most pickup owners actual uses. They styling is going to kill it. I guarantee the Ford Maverick will massively outsell it simply because it looks like a truck and not the rebirth of the Subaru Baja. Even the redesigned Ridgeline will do better. US buyers don't want trucks that look like cars.
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04-27-2021, 04:08 AM	#14
fastboatster Captain 440 Rep 983 Posts Drives: 2009 bmw 328i Join Date: May 2019 Location: CA iTrader: (0)	Now if only BMW finally built a truck, like raptor svt, lol (I’m kind of serious) it would sell like hot cakes. That hyuindai truck has a dct because it can get away with it. It’s not designed to haul heavy loads so it only makes sense to use their in-house dct and not pay zf any licensing fees.
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