BMW Trolls Mercedes: "This Halloween any car can dress up as its favorite superhero"

BimmerVinyl · 10-31-2019, 01:12 PM

Quote:

Originally Posted by Mani59

I still remember that advert about their used cars against a pretty girl stating "you know you are not the first"

Haha, yes. And the California Billboard wars.

Loved the E39 Commercials!

535i MSport · 10-31-2019, 01:16 PM

Quote:

Originally Posted by Mrgunfun

Is there a reason why they would not use E63S vs M5?

Just curious why they would compare "Amg" E43/53 vs full on M5.

It's called fixing the odds.....

Hpirx · 10-31-2019, 03:21 PM

Quote:

Originally Posted by NUTScapes

Where do they sell that M5 car cover. 530e drivers need to know.

+1
I think it's a great idea for car covers in general.

LAGWAGN · 10-31-2019, 03:46 PM

Not sure why they chose the M5. If they wanted something scary, it should have been the 4 concept.

Darth One · 10-31-2019, 04:05 PM

I don't mind car companies trash talking each other at all. Makes for great entertainment if the burns are sick enough

G35POPPEDMYCHERRY · 10-31-2019, 04:08 PM

LOL this world is a joke. sounds like millennial advertising. newsflash they cant afford them... oh wait they can with CREDIT

positiveions · 10-31-2019, 04:15 PM

Haaaaa funnyyyy

DRKNEVL · 10-31-2019, 05:24 PM

Quote:

Originally Posted by joshuastein55

Honestly this is a more fitting ad for the "Spoooky season!"

Now this is good!

The Choosey begger · 10-31-2019, 05:47 PM

The Ultimate Autonomous Driving Machine!

Quote:

Originally Posted by joshuastein55

Honestly this is a more fitting ad for the "Spoooky season!"

The Automotive Enthusiast · 10-31-2019, 06:42 PM

[Update]: Mercedes answers back:

MarkDemma · 10-31-2019, 06:54 PM

BMW does love trolling Mercedes.

This one was epic tho ...

P1 · 10-31-2019, 09:18 PM

So the Mercedes is dressing up as its superhero, which is the BMW? Bit of an odd advertisement.

Darth One · 10-31-2019, 10:14 PM

Quote:

Originally Posted by Mo@BMWofFairfax

[Update]: Mercedes answers back:

Lame comeback. I figured they would put in a dig about the bucktooth grills, but I wish they said something like "you got us BMW. Our favorite superhero really is Squirrel Girl"

TEGRITY · 11-01-2019, 12:58 AM

well hold on, the new 4 series costume with that massive Grill will be too loose for the Merc to wear. time to fix it BMW?

drjolokia · 11-01-2019, 03:24 AM

Quote:

Originally Posted by Mrgunfun

Is there a reason why they would not use E63S vs M5?

Just curious why they would compare "Amg" E43/53 vs full on M5.

How do you know it's not an E63S? Did I miss something? Aren't they the same body as the E43/53?

I didn't see any logos other than AMG.

Mrgunfun · 11-01-2019, 03:24 AM

Quote:

Originally Posted by drjolokia

How do you know it's not an E63S? Did I miss something? Aren't they the same body as the E43/53?

I didn't see any logos other than AMG.

The grille and lower front bumper.

KSERGEI-BY · 11-01-2019, 03:41 AM

Quote:

Originally Posted by sdshah

That was stupid as f

stupid as usual.

Clever promotive content -> mercedes...

KoenG · 11-01-2019, 04:12 AM

My interpretation at first glance: the BMW 5 is a real horror of a car, and therefore Mercs are dressing up like one during halloween.

I'am afraid that this add is more a campaign against BMW. Not smart.

Fuller · 11-01-2019, 06:21 AM

Quote:

Originally Posted by JackB316

I remember the days when BMW had some of the best advertising in the biz; It appears those days are over.

I don't think it was meant to be an actual ad, it was just a light hearted joke.

Wolf 335 · 11-01-2019, 07:04 AM

Oh BMW

BimmerVinyl · 11-01-2019, 07:48 AM

Quote:

Originally Posted by Fuller

Quote:

Originally Posted by JackB316

I remember the days when BMW had some of the best advertising in the biz; It appears those days are over.

I don't think it was meant to be an actual ad, it was just a light hearted joke.

Despite it being a joke or an ad, it's bad advertising. As already so many people have commented, it almost looks like an advertisement for Mercedes.

thebmw · 11-01-2019, 08:01 AM

What I first saw this ad or joke, the Mercedes looked so much better than the 5 series costume. So I actually thought that it was a ad for Mercedes dressing up as an ugly car.

10-31-2019, 03:46 PM	#26
LAGWAGN Captain 686 Rep 613 Posts Drives: 2001 M Roadster, '24 BSM M2 Join Date: Oct 2013 Location: Dallas, TX iTrader: (1)	Not sure why they chose the M5. If they wanted something scary, it should have been the 4 concept. __________________ '01 M Roadster, '24 BSM M2
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10-31-2019, 04:05 PM	#27
Darth One drunk poster 6465 Rep 3,648 Posts Drives: M4 GTS \| E46 M3 Join Date: Jul 2008 Location: FL iTrader: (0)	I don't mind car companies trash talking each other at all. Makes for great entertainment if the burns are sick enough
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10-31-2019, 04:08 PM	#28
G35POPPEDMYCHERRY Banned 4989 Rep 4,124 Posts Drives: F80 Join Date: Dec 2015 Location: Philadelphia iTrader: (1)	LOL this world is a joke. sounds like millennial advertising. newsflash they cant afford them... oh wait they can with CREDIT
	Appreciate 1 Igor_M52392.50 Quote

10-31-2019, 04:15 PM	#29
positiveions Lieutenant General 974 Rep 11,727 Posts Drives: 19 Tacoma, 16 Golf wagon Join Date: Sep 2007 Location: Upland, CA iTrader: (2) Garage List 2019 Toyota Tacoma [0.00] 2016 VW Golf Sports ... [0.00] 1998 BMW M3 [0.00] 1990 BMW 325is [0.00]	Haaaaa funnyyyy
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10-31-2019, 06:54 PM	#33
MarkDemma Lieutenant 504 Rep 503 Posts Drives: F22 M240i / E46 330Ci ZHP Join Date: Dec 2017 Location: San Francisco iTrader: (0) Garage List 2018 BMW M240i [0.00] 2004 BMW 300Ci ZHP [0.00]	BMW does love trolling Mercedes. This one was epic tho ...
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10-31-2019, 09:18 PM	#34
P1 Lieutenant General 11722 Rep 11,194 Posts Drives: 2004 3/4 ton Duramax Join Date: Aug 2007 Location: United States iTrader: (1)	So the Mercedes is dressing up as its superhero, which is the BMW? Bit of an odd advertisement.
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11-01-2019, 12:58 AM	#36
TEGRITY Captain 1410 Rep 715 Posts Drives: 2022 F90 M5C Join Date: May 2019 Location: Australia iTrader: (0) Garage List 2022 F90 M5 Competi ... [8.00]	well hold on, the new 4 series costume with that massive Grill will be too loose for the Merc to wear. time to fix it BMW?
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11-01-2019, 04:12 AM	#40
KoenG Lieutenant Colonel 1420 Rep 1,546 Posts Drives: i4 eDrive40 & Cupra Leon 300 Join Date: Jul 2007 Location: Europe iTrader: (0)	My interpretation at first glance: the BMW 5 is a real horror of a car, and therefore Mercs are dressing up like one during halloween. I'am afraid that this add is more a campaign against BMW. Not smart.
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11-01-2019, 07:04 AM	#42
Wolf 335 Brigadier General 2566 Rep 3,663 Posts Drives: 2007 E92 335i Join Date: Aug 2012 Location: Toronto iTrader: (0)	Oh BMW
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11-01-2019, 08:01 AM	#44
thebmw Post Advisor 1940 Rep 1,846 Posts Drives: More Manuals than Automatics Join Date: Feb 2010 Location: Illinois iTrader: (10)	What I first saw this ad or joke, the Mercedes looked so much better than the 5 series costume. So I actually thought that it was a ad for Mercedes dressing up as an ugly car.
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