Evolution of the BMW Kidney Grille

secretanchitman · 07-30-2020, 12:21 PM

Quote:

Originally Posted by Alan l.

The new 4 series grill is so bad BMW has to keep spending money on PR to try to justify it.

You hit it right on the money! There is no getting around that no matter how much BMW spends on carefully placed shots and positive PR, the design isn't very good to me and a lot of other people. It can (and probably will) be great to drive but I'm not spending a lot of money on an ugly car.

It's also not the usual hemming and hawing over a weird LCI or the "curvy" F80/F82 or a pointless Coupe-UV and then buying it later, but actual genuine dislike for these oversized grilles that are making people legitimately stick with their current car or go to another brand!

///M TOWN · 07-30-2020, 12:43 PM

My OGM2 is Classically BMW

Teutonic · 07-30-2020, 01:02 PM

... When you need to explain it... something is wrong...

The Choosey begger · 07-30-2020, 01:09 PM

Quote:

Originally Posted by VisualEcho

I hate to admit it, but the M2C has my favorite grill they have ever produced, but I own an OG M2.

I agree If the M2C didn't have that sad hood shut line, it'd be a perfect design!

Teutonic · 07-30-2020, 01:12 PM

Quote:

Originally Posted by jstein55

According to Dukec...

"The Hoffmeister [the forward swoop or 'kink' at the base of the window on the rearmost pillar of BMWs], for example — until the G20 every 3 Series had almost the same window graphic. That meant that when you saw prototypes — when you saw a new BMW, it could be the previous model if you just looked at the top of the car. This was something I never understood.

In all these discussions about our icons, people say, 'But you can't change the Hoffmeister, you can't change the kidneys.' But who says so? Mr. Hoffmeister just made one window graphic."

So his reasoning is because it makes you think its an old BMW, so instead for the new 4er, Dukec would like you to think its an old Audi A5 or Chevy Camaro from the window graphic

This guy is just a sketch guy. A designer knows how to preserve and reiterate in a modern design language the heritage.
If I will ever met him in person all I will tell him is that he is a failure as a designer.

As I said before "Damage" Dukec destroyed the brand.

The Choosey begger · 07-30-2020, 01:18 PM

No love for the mustache grills?

Teutonic · 07-30-2020, 01:29 PM

Quote:

Originally Posted by anglo

I agree If the M2C didn't have that sad hood shut line, it'd be a perfect design!

I concur. These lines are like scars on the face. terrible!

deemo319 · 07-30-2020, 02:01 PM

Obviously, the BMW kidney grille has been open to interpretation over decades from various designers but one can't help but feel they missed an opportunity to incorporate something like this that isn't so, garish.

Prominent, distinctive and instantly recognizable but still overtly sporty...

SabineBimmer · 07-30-2020, 02:02 PM

"The front of the new BMW 4 Series Coupe is a clear statement on the road. The striking vertical kidney grille and the iconic double headlights create a daring and confident identity."

Translation:

Our primary market, China, will delight in the assured knowledge that everybody who looks upon this new BMW 4 Series Coupe will know what they drive, and that BMW is the standard for status symbols.

-EndOfAnEra- · 07-30-2020, 02:27 PM

Quote:

Originally Posted by deemo319

Obviously, the BMW kidney grille has been open to interpretation over decades from various designers but one can't help but feel they missed an opportunity to incorporate something like this that isn't so, garish.

Prominent, distinctive and instantly recognizable but still overtly sporty...

The CSL Concept! I genuinely love this thing, vertical grilles and all. It seemed at one point this was to be the new M2, not so sure anymore with the leaks we've seen recently.

SabineBimmer hit the nail on the head, proportionality is why the older grilles (and the 8 series) work so well, and even though vertical the CSL concept has it in spades. Here's some reminder shots from the "street" version:

blau.violett.rot · 07-30-2020, 02:28 PM

Thank you for the nice illustration of the kidney evolution. I just missing the E24 front which I like most. E9 is second imo.

MParallel · 07-30-2020, 04:17 PM

E36, but in facelift form.

SabineBimmer · 07-30-2020, 04:20 PM

Quote:

Originally Posted by -EndOfAnEra-

The CSL Concept! I genuinely love this thing, vertical grilles and all. It seemed at one point this was to be the new M2, not so sure anymore with the leaks we've seen recently.

SabineBimmer hit the nail on the head, proportionality is why the older grilles (and the 8 series) work so well, and even though vertical the CSL concept has it in spades. Here's some reminder shots from the "street" version:

Such a gorgeous car. Thank you for the mention BTW!

SabineBimmer · 07-30-2020, 04:22 PM

Quote:

Originally Posted by anglo

No love for the mustache grills?

Love the E9x but, nope.

SabineBimmer · 07-30-2020, 04:30 PM

Quote:

Originally Posted by jstein55

According to Dukec...

"The Hoffmeister [the forward swoop or 'kink' at the base of the window on the rearmost pillar of BMWs], for example — until the G20 every 3 Series had almost the same window graphic. That meant that when you saw prototypes — when you saw a new BMW, it could be the previous model if you just looked at the top of the car. This was something I never understood.

In all these discussions about our icons, people say, 'But you can't change the Hoffmeister, you can't change the kidneys.' But who says so? Mr. Hoffmeister just made one window graphic."

So his reasoning is because it makes you think its an old BMW, so instead for the new 4er, Dukec would like you to think its an old Audi A5 or Chevy Camaro from the window graphic

Exactly.

Dukec is not what BMW needs right now, if ever. I've been part of these forums for a number of years and I always review the posts about quarterly sales and if I'm not mistaken, I believe that BMW steadily had increased growth and profit margins during Biermann's reign. It is a damn shame that they lost him. Whatsoever thou soweth.

Zirenz2006 · 07-30-2020, 04:33 PM

Quote:

Originally Posted by MisterF80M3

https://i.pinimg.com/736x/4d/4e/ee/4d4eeeb59f5aaff182f260c89bd1d718.jpg

This wasn't remotely funny the first time it was posted, now that I've seen this picture recycled I don't even know how many times now, it's still f'in stupid

COBodom · 07-30-2020, 05:15 PM

Quote:

Originally Posted by MisterF80M3

https://i.pinimg.com/736x/4d/4e/ee/4d4eeeb59f5aaff182f260c89bd1d718.jpg

Dude you're so original it's painful !

MisterF80M3 · 07-30-2020, 05:24 PM

Quote:

Originally Posted by Zirenz2006

This wasn't remotely funny the first time it was posted, now that I've seen this picture recycled I don't even know how many times now, it's still f'in stupid

Quote:

Originally Posted by COBodom

Dude you're so original it's painful !

Sorry, did I hit a nerve?

?

nemex12 · 07-30-2020, 06:25 PM

well, this is proof that they are really having a lot of problems and backlash because of these grills. They are without saying admitting that they are not even convince themselves of this so they are trying to convince others trying to tell people this is actually how the BMW grills were.

Zirenz2006 · 07-30-2020, 08:14 PM

Quote:

Originally Posted by MisterF80M3

Sorry, did I hit a nerve?

?

No bro, just pointing out that your attempt at humor sucked

GoneIn4Secs · 07-30-2020, 08:46 PM

The new grills are perfect match for this guy

deemo319 · 07-30-2020, 08:59 PM

Quote:

Originally Posted by -EndOfAnEra-

The CSL Concept! I genuinely love this thing, vertical grilles and all. It seemed at one point this was to be the new M2, not so sure anymore with the leaks we've seen recently.

SabineBimmer hit the nail on the head, proportionality is why the older grilles (and the 8 series) work so well, and even though vertical the CSL concept has it in spades. Here's some reminder shots from the "street" version:

I agree with you. My choice isn't the green color but the white car is utterly amazing.

The grille execution on the concept was just about perfect in my eye. And I am still in love with that concept car.

07-30-2020, 12:43 PM	#46
///M TOWN . 33133 Rep 9,995 Posts Drives: M GmbH Join Date: Aug 2018 Location: Pacific Northwest iTrader: (0) Garage List 2018 M2 [9.27]	My OGM2 is Classically BMW Attached Images __________________ ///
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07-30-2020, 01:02 PM	#47
Teutonic Colonel 2703 Rep 2,390 Posts Drives: BMW Join Date: Feb 2012 Location: Canada iTrader: (0)	... When you need to explain it... something is wrong...
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07-30-2020, 01:18 PM	#50
The Choosey begger Libertarian 71760 Rep 4,035 Posts Drives: M4 Join Date: Jul 2016 Location: Sanctuary City iTrader: (0)	No love for the mustache grills? Attached Images
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07-30-2020, 02:01 PM	#52
deemo319 Lieutenant Colonel 1940 Rep 1,750 Posts Drives: BMW Join Date: Feb 2014 Location: Longwood iTrader: (0)	Obviously, the BMW kidney grille has been open to interpretation over decades from various designers but one can't help but feel they missed an opportunity to incorporate something like this that isn't so, garish. Prominent, distinctive and instantly recognizable but still overtly sporty... Attached Images
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07-30-2020, 02:02 PM	#53
SabineBimmer Lieutenant 699 Rep 591 Posts Drives: 2009 e92 335i LBlue Met Join Date: May 2011 Location: East Lansing, Michigan iTrader: (0)	"The front of the new BMW 4 Series Coupe is a clear statement on the road. The striking vertical kidney grille and the iconic double headlights create a daring and confident identity." Translation: Our primary market, China, will delight in the assured knowledge that everybody who looks upon this new BMW 4 Series Coupe will know what they drive, and that BMW is the standard for status symbols.
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07-30-2020, 02:28 PM	#55
blau.violett.rot still n0ringZ 75 Rep 89 Posts Drives: G20 M340i xDrive Tanzanite Join Date: Jul 2020 Location: Baden iTrader: (0)	Thank you for the nice illustration of the kidney evolution. I just missing the E24 front which I like most. E9 is second imo. __________________ ------------------- 1988 E30 318i; 2011 E91 320d; 2014 F30 320d (R.I.P.); 2017 F30 325d; 2020 G20 M340i
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07-30-2020, 04:17 PM	#56
MParallel Mr. OEM 649 Rep 952 Posts Drives: '98 E36 M3 / '12 E88 135i Join Date: Jan 2014 Location: The Netherlands iTrader: (0)	E36, but in facelift form.
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07-30-2020, 06:25 PM	#63
nemex12 Captain 118 Rep 973 Posts Drives: e60,z4 Join Date: Mar 2008 Location: florida iTrader: (1)	well, this is proof that they are really having a lot of problems and backlash because of these grills. They are without saying admitting that they are not even convince themselves of this so they are trying to convince others trying to tell people this is actually how the BMW grills were. __________________ if you want perfection buy a mercedes, or marry an accountant
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07-30-2020, 08:46 PM	#65
GoneIn4Secs Banned 1313 Rep 1,668 Posts Drives: BSM F87 LCI (DCT) Join Date: Jun 2018 Location: GTA iTrader: (0)	The new grills are perfect match for this guy
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