[Bosozoku]

Originally Posted by MalibuBimmer

How about

Good point. Alpina doesn't do weird hacks.

[Murph335]

Very successful business proves that people will pay 4x the cost when you build value in your products.
To me its an incredible and very profitable story and business model!

Also tells me that there is high demand for the retail perf market and plenty of light enthusiasts.

I can only conclude that bmw perf parts are selling extremely since they launched a few products for e9x. So successful that they now have bmw perf programs for almost every model, not cheap!

We are HARDCORE enthusiasts and very technical. talk to people at local car meets; few mod to the levels we do; few do suspension mods; most do intake exhaust, tires that the online config recommends and done; few have ever been to a track. A Hardcore enthusiast would never stop at 13psi, but there are crowds of people willing to spend big for a "safe" tune bc my dealer said its ok.

[justinnum1]

Dinan? What is this? 2000?

[Dinan_Engineering]

What seems to be lost in all of these threads is that Steve isn't walking away from the company. Far from it. He still is on board as a consultant to engineering to guide that end of the building and to lend his expertise in that realm. While he will not be in the building day to day he will still be a valuable resource within the company. His dream job just happened to present itself and so he took it. Racing has always been his passion which is why Dinan has had so much success at the race track and why an offer from Chip Ganassi was so alluring. So while new upper management is in place the crew that has always been responsible for the products is still in place. Its not like the new management doesn't know what they are doing. They have been around since they bought the company 2 years ago and have a very successful past track record at other companies and in the industry in general.

All in all, a successful team is in place from top to bottom that is more then capable of taking over the everyday operations of Dinan without Steve's oversight. In fact I think everyone will be surprised with all the coming plans with the "new" Dinan. The press release (can be viewed here) has already hinted at a few changes such as a new AWD dyno testing facility and a massive tractor trailer for race events as well as car shows but that's just the tip of the iceberg. It's going to be an fun and interesting ride!

[ORIGIN M.]

Originally Posted by Bosozoku

Three words: "factory matching warranty."

Oh, and three more words: "fifty state legal."

Good luck with anything other than Dinan. You'll need it.

If you say so.

Completely overrated.

[rjd598]

Originally Posted by Bosozoku

Three words: "factory matching warranty."

Oh, and three more words: "fifty state legal."

Good luck with anything other than Dinan. You'll need it.

factory matching warranty for factory matching parts. there are plenty of reputable aftermarket parts that will perform properly and result in no damage. dinan doesn't go to the top of mount olympus and create their products from a magic basket.

[Ezio]

i cant believe they are still in business to be honest. I feel like many people view dinan products both overrated and overpriced.

[e92proper]

Dinan dealer warranties are no longer offered (according to 3 dealerships I spoke to) including BMW Flemington NJ which was an official Dinan authorized dealer/installer.
All the service advisors I ever spoke to "in the know" said it was very difficult to get Dinan or BMW to repair an issue that happened from a Dinan installed part. So screw that, overpriced mildly performIng mods that got most people with the BMW tax? No thanks.

I found it interesting that the company has been sold for 2 years yet nobody ever heard about it. One would also think their parts would have been cheaper due to a big conglomerate now owning them. Ridiculous....JB, Cobb and BMW perf all have better products for less than half the cost of Dinan tunes. Suspension is suspension....use good quality shocks and springs and you're set. Dinan is like AC Schnitzer or Hamann. Completely irrelevant

[Bosozoku]

Originally Posted by rjd598

... there are plenty of reputable aftermarket parts that will perform properly and result in no damage. dinan doesn't go to the top of mount olympus and create their products from a magic basket.

Of course there are. And I'm sure plenty of good engineering went into the development of those parts. And yes, fads come and go while good engineering lasts.

Quick: name one engine performance tuning kit that matches the factory warranty and is emissions legal in all 50 states. Other than Dinan.

I'll wait.

[rjd598]

Originally Posted by Bosozoku

Of course there are. And I'm sure plenty of good engineering went into the development of those parts. And yes, fads come and go while good engineering lasts.

Quick: name one engine performance tuning kit that matches the factory warranty and is emissions legal in all 50 states. Other than Dinan.

I'll wait.

quick: name one reputable engine performance tuning kit that has caused an engine to blow up or cause "disastrous" results.

i'll wait.

[RingMeister01]

Dinan... The noob's choice.

[Bosozoku]

Originally Posted by RingMeister01

Dinan... The noob's choice.

Dinan... BMW of North America's choice.

[Bosozoku]

Originally Posted by rjd598

quick: name one reputable engine performance tuning kit that has caused an engine to blow up or cause "disastrous" results.

i'll wait.

Ever smog your car? Get a warranty oil change at your local BMW dealer?
How long does it take to remove all traces of non-approved hardware?

I hope you'll understand if I don't wait.

[///M Ryder]

Originally Posted by Sered

My thoughts exactly. Hasn't been relevant for 10 years. They're a marketing company now.

You can't make this statement without including BMW M. This is the best ///M-arketing going. Series cars with M performance this and that. Not to mention a M in front of the model designation. SMH...........Phil

[e92proper]

Originally Posted by Bosozoku

Ever smog your car? Get a warranty oil change at your local BMW dealer?
How long does it take to remove all traces of non-approved hardware?

I hope you'll understand if I don't wait.

Okay man we understand you're a Dinan fanboy and all so cool out......99% of people in this country don't have to smog. I've had warranty oil changes and service with all 3 of the tuned 335's, my e46m and my old e36m. I have never had an issue. 3 states and roughly 5 BMW dealers in NY/NJ/MD. Nobody ever gets flagged for mods these days. Service advisors at 2 dealers actually dissuaded me from Dinan and told me to go jb4 when I first picked up my latest 335!

Takes 10-15 minutes to remove Cobb or 20-25 max to pull a jb4. Couple hours to pull down pipes depending on how good you are or how quick your shop is. If you have catted Dp's your good for service.

Have you been to Dinan's facility? Have you seen how nice it is? Or how many engineers/techs they have working there? I have. Why do you think their stuff is so overpriced? Give me a break dude....mild tunes, mild performance stuff for top dollar. No thanks.

Plus e34 540 and a s2k gives you approximately how much knowledge about current BMW service practice?

[rjd598]

Originally Posted by Bosozoku

Ever smog your car? Get a warranty oil change at your local BMW dealer?
How long does it take to remove all traces of non-approved hardware?

I hope you'll understand if I don't wait.

you still never answered my question. as far as i know there are no warranty related issues ever being reported for just a "tune". there are some people who have gotten their supercharged cars serviced under warranty even.

btw i like dinan. i have a stage 4 dinan e36 m3 . it's just fun messing with ya

[AK.]

Didn't see this coming.. Haha.

[Bosozoku]

Originally Posted by rjd598

you still never answered my question. as far as i know there are no warranty related issues ever being reported for just a "tune". there are some people who have gotten their supercharged cars serviced under warranty even.

Who wants to be the first!?!?

Originally Posted by rjd598

btw i like dinan. i have a stage 4 dinan e36 m3 . it's just fun messing with ya

That's what the internet is (almost) all about.

BTW I really liked my buddy's E36 M3. No mods other than wheels (stock size). But man it had a great mechanical feel.

[rjd598]

Originally Posted by Bosozoku

Who wants to be the first!?!?



That's what the internet is (almost) all about.

BTW I really liked my buddy's E36 M3. No mods other than wheels (stock size). But man it had a great mechanical feel.

My e36 is not supercharged but has every other option. The whole package feels great. However no way I could dish that out for my e90 personally and financially. I'm a sucker for a unique color combo plus dinan goodies

[Malloy]

Originally Posted by Ezio

i cant believe they are still in business to be honest. I feel like many people view dinan products both overrated and overpriced.

From a revenue standpoint, DINAN is bigger than every other company in the USA BMW performance market. By a nice margin.

[e92proper]

Originally Posted by Malloy

From a revenue standpoint, DINAN is bigger than every other company in the USA BMW performance market. By a nice margin.

That's really kept saying much considering how small the BMW USA performance market is.

[Malloy]

Originally Posted by e92proper

That's really kept saying much considering how small the BMW USA performance market is.

It's saying they are the biggest in the BMW game, nothing more. Quite the opposite of what many people assume on this forum. (omg, they are still in biz? - omg, they are irrelevant - omg, no one buys dinan stuff anymore etc)