[Jason]

BIMMERPOST NEWS

Annual BMW Ultimate Driving Experience Driving Event Expands to More U.S. Cities

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Woodcliff Lake, NJ – April 11, 2019… BMW’s annual Ultimate Driving Experience is back [sign up link]! Building on past success, BMW’s signature experiential driving event returns this year to an expanded, 16-city line-up, with new program components in select cities. The Ultimate Driving Experience invites consumers, from coast-to-coast, to get behind the wheel and experience “The Ultimate Driving Machine” first-hand.

This year, drivers will experience some of BMW’s newest and most exciting vehicles – including the all-new, redesigned BMW 3 series – on an exhilarating closed autocross course and in extended street drives. Additionally, for the first time, consumers in five markets will also have the opportunity to experience the power of the first-ever BMW X7 Sports Activity Vehicle on a hill-descent obstacle course and learn first-hand about some of BMW’s newest Advanced

Driver Assistance Systems including: Frontal Collision Warning, Backup Assistant and Parking Assistant.

“There’s no better way to experience the Ultimate Driving Machine than from the driver’s seat, so we’ve tripled the number of cities where we’ll offer the Ultimate Driving Experience this year in order to give more people than ever before that opportunity,” said Trudy Hardy, vice president of marketing, BMW of North America. "We’ve also added several new program elements to showcase the incredible performance behind our latest models, like our first-ever BMW X7, and demonstrate some of our most advanced new driving technologies.”

The 2019 BMW Ultimate Driving Experience launched on April 4 in Washington, D.C. at FedEx Field. In the following five markets, including East Rutherford, NJ this weekend, the tour will feature multiple immersive experiences.



Autocross: An exciting, closed-course driving program featuring the BMW 330i Sports Sedan. Registered attendees will be paired with BMW’s professional driving instructors for a dynamic experience that highlights BMW technology and safety features and culminates in a pulse-pounding lap around the track.

Street Drives: All registered consumers can participate in a self-guided test drive in a full range of BMW vehicles.

Teen Driving School: Young drivers are given an introduction to basic driving theory and skills in this BMW Performance Center-derived program. The fully interactive course features both hands-on driving exercises in a BMW X2 Sports Activity Vehicle, and classroom education focusing on the consequences of distracted driving. Drivers who are 15-20 years old with a valid learner's permit or driver’s license are eligible.

Innovations Area: Registered consumers are invited to test the off-road capabilities of the BMW X7 Sports Activity Vehicle and are given an opportunity to interact with some of BMW’s newest Advanced Driver Assistance Systems, including: Frontal Collision Warning, Backup Assistant and Parking Assistant.

M Car Control Clinic: Drivers get behind the wheel of a powerful BMW M2 or M4 for an adrenaline-filled day of advanced driving theory and individual instruction from-certified professional instructors from the BMW Performance Centers. Drivers will develop a sharper understanding of BMW’s responsive handling and performance. The M Car Control Clinic is offered for a fee of $750 per person.


Expanded City List:

In 10 more markets, BMW’s Ultimate Driving Experience will feature the Autocross experience with the all-new, redesigned BMW 3 series, and a Street Drive experience with the BMW X7 Sports Activity Vehicle:




Please see the signup page at: https://udeot.bmwusa.com/site/

[PassportBMW]

It was awesome!! It was a bit wet and cold on Saturday, so things were a bit slidy, but still tons of fun. Check out the link (wish we had gotten an in-car vid)


https://sway.office.com/ku0z8ffOPzuE40vy?ref=Link

[greentrbo95gst]

how do you sign up for one of those events?

[wanderlustX5]

Originally Posted by greentrbo95gst

how do you sign up for one of those events?

How do we sign up?

[Day Laborer]

Originally Posted by wanderlustX5

How do we sign up?

ude.bmwusa.com for the 4 cities
udeot.bmwusa.com for the remaining (limited tour) cities

[trininav]

https://ude.bmwusa.com/register

[j2edwards]

https://udeot.bmwusa.com/site/

[fricfracfrank]

Signed up for the autocross which I've never done so I'm excited to check it out. Maybe next time I'll do the M driving school.

[Cherry2.0]

This sounds like a lot of fun. I wish there was something remotely close to Denver.

[CAMOETO]

Originally Posted by greentrbo95gst

how do you sign up for one of those events?

Sign up is here:

https://udeot.bmwusa.com/site/

[desertfox73]

Somewhat confused why Nashville was left out...but is the only market in the US to have their subscription-based Access program. :

[possib1edoc]

Did you guys get a $1,000 discount coupon afterward?

[IllSic_Design]

Too bad they removed SF this year, none up here around Nor-Cal now.

[bluewater328]

Waiting for them to get to Hawaii

[M3 Adjuster]

Originally Posted by IllSic_Design

Too bad they removed SF this year, none up here around Nor-Cal now.

Originally Posted by desertfox73

Somewhat confused why Nashville was left out...but is the only market in the US to have their subscription-based Access program. :

these events are paid for by local area dealers.. One dealer can pay or all the dealers in a market area can join in.

Go see your General manager.

Originally Posted by Cherry2.0

This sounds like a lot of fun. I wish there was something remotely close to Denver.

having visited the area a few times for BMW CCA events.. methinks Schomp has been running a lot of customer centric events themselves.. and perhaps Co's as well... You certainly have plenty of area dealers, but they are spread out, and they don't seem to be inclined to work together to bring this to the area.

Originally Posted by possib1edoc

Did you guys get a $1,000 discount coupon afterward?

After nearly every BMW UDE - type, or even Susan G Komen/Jump into Spring/ Fall Holiday Drive type Test drive event I have attended, I received a discount coupon for $1000 off a new vehicle purchase shortly afterwards.

///Marketing

[psuibmw]

Anyone knows if there is a monetary voucher you get post the event?

[desertfox73]

Originally Posted by M3 Adjuster

these events are paid for by local area dealers.. One dealer can pay or all the dealers in a market area can join in.

Go see your General manager.

having visited the area a few times for BMW CCA events.. methinks Schomp has been running a lot of customer centric events themselves.. and perhaps Co's as well... You certainly have plenty of area dealers, but they are spread out, and they don't seem to be inclined to work together to bring this to the area.

After nearly every BMW UDE - type, or even Susan G Komen/Jump into Spring/ Fall Holiday Drive type Test drive event I have attended, I received a discount coupon for $1000 off a new vehicle purchase shortly afterwards.

///Marketing

Explains a lot - thanks. I'll skip my visit to the GM here, it's one of the reasons my two recent purchases were done out of state.

[dont_Mistak3]

Anyone know if you can get 15% off the control clinic if you're a CCA member? It's usually 15% all the classes at the performance centers but idk if it still applies to UDE control clinic

[uniqueMR]

CHICAGO

[simpact]

Originally Posted by IllSic_Design

Too bad they removed SF this year, none up here around Nor-Cal now.

? SF is July 27 to Aug 2 at the Cow Palace.

[five3three]

Originally Posted by possib1edoc

Did you guys get a $1,000 discount coupon afterward?

Originally Posted by psuibmw

Anyone knows if there is a monetary voucher you get post the event?

yes. conditions and terms:


*$1,000 offer valid on eligible new model year 2018 and 2019 vehicles in dealer stock delivered and retailed through June 30, 2019.  Models excluded are 2019 X7, 8 Series (all variants), 2018 M2 Coupe, 2019 M2 Competition, and M5 (all variants). This offer cannot be used for previously ordered or previously delivered vehicles and is only valid on delivery of in-stock vehicles. Offer valid to customers – and their family members residing within the same household, who registered and attended BMW Ultimate Driving Experience on Tour – DC event.  Offer valid on final negotiated price and may be combined with other applicable BMW offers that are available at the time of purchase. Only one OL number per vehicle may be used. Offer valid towards purchase price of eligible vehicle. Only valid at participating dealers.  ©2019 BMW of North America, LLC. The BMW name, model names and logo are registered trademarks.

[angel486]

I got invited to VIP event, will test drive the 8 at the time!