BMW 2010 October Sales Rise

Jason · 11-02-2010, 02:12 PM

BMW Group U.S. Reports October 2010 Sales

* 02.11.2010
* Press Release

Woodcliff Lake, NJ – November 2, 2010... The BMW Group in the U.S. (BMW and MINI combined) reported October sales of 23,222 vehicles, an increase of 12.6 percent from the 20,619 vehicles sold in October 2009. Year-to-date, the BMW Group also reported a sales volume of 215,274 vehicles, up 7.7 percent from the 199,838 units sold through October 2009.

“The new product effect clearly showed in October with our 5 Series sales momentum increasing, especially with the introduction of all-wheel-drive for regions where it is highly desired,” said Jim O’Donnell, President and CEO of BMW of North America, LLC. “Furthermore, we are seeing some positive response from the overall market but with little job growth and only slight increases in consumer spending, our dealers have to fight for every sale, something they did very well this month.”

BMW Brand Sales
Sales of BMW brand vehicles in October increased 17.2 percent for a total of 19,272 vehicles from the 16,443 units sold in October of last year. Year-to-date, BMW sales were up 10 percent to 176,736 vehicles from the 160,666 units sold in the same period of 2009.

In October, best performing vehicles included the 1 Series, up 127.3 percent to 1,139 units and the 5 Series, up 61.8 percent to 4,925 units. The X5 continues to perform very well with an increase of 48.9 to 3,183 units.

BMW Pre-Owned Vehicles
Sales of BMW’s used vehicles (including certified pre-owned and pre-owned) decreased 7.2 percent to 13,867 vehicles from the 14,938 units sold in October of last year. Year-to-date, used vehicle sales were up 4.9 percent to 140,468 vehicles from the 133,948 units sold in the same period of 2009.

MINI Brand Sales
MINI USA reported sales of 3,950 automobiles, a decrease of 5.4 percent from the 4,176 cars sold last year. Year-to-date, MINI USA also reported sales of 38,538 automobiles, a decrease of 1.6 percent from the 39,172 units sold in the same period of 2009.

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BenTrovato · 11-02-2010, 02:33 PM

Very interesting. I didn't expect the 1 and 3 series to be doing so well YTD vs year ago. Nor did I expect the 7 series to have sold much more in 2010 vs 2009! Thanks for sharing

Raine · 11-02-2010, 02:57 PM

Woot, go 1-series!

scott@bmwhn · 11-02-2010, 02:57 PM

The new 5 proves to be doing very well as expected...a couple months of low volume sales while transitioning from E60 to F10 and only 3k units off the mark YTD from 2009.

Saigon · 11-02-2010, 03:07 PM

looks like the 1 series is a hit, it makes sense though; mid-luxury sports car combined with affordable pricing will make consumers very interested. There are no other cars that "really" compete against this one car.

Salter · 11-02-2010, 03:21 PM

My knowledge of this industry is very very limited. But I'd go on a limb and say that despite the overall growth in units sold, BMW may have some challenges reflected in the numbers. Except for the 1 and 5 series, they are lagging in every other segment. The '1' is a fantastic car/looker hitting a sweet spot of price/demographics. And the 5 is a new model and is therefore expected to show substantial growth over sales figures from previous years (especially considering that the 5 is their biggest money maker).

BMW set aggressive goals for future growth. North America may become a drag on their aspirations.

DoT · 11-02-2010, 03:27 PM

Quote:

Originally Posted by Salter

My knowledge of this industry is very very limited. But I'd go on a limb and say that despite the overall growth in units sold, BMW may have some challenges reflected in the numbers. Except for the 1 and 5 series, they are lagging in every other segment. The '1' is a fantastic car/looker hitting a sweet spot of price/demographics. And the 5 is a new model and is therefore expected to show substantial growth over sales figures from previous years (especially considering that the 5 is their biggest money maker).

BMW set aggressive goals for future growth. North America may become a drag on their aspirations.

Well seeing the new X3 is not in dealerships yet that may very well explain the lack of X3 sales and no more 6 series until the next remodel may explain also their poor sales of that model.

marvinp · 11-02-2010, 03:42 PM

Glad to see the 1-series doing so well. I wonder how many 135i's are in that. If there wasn't a 1-series, most likely I would have gone with another brand. But I think now I'm hooked on BMW.

ORIGIN M. · 11-02-2010, 04:06 PM

Look at Mini go!

Chips335d · 11-02-2010, 04:10 PM

Quote:

Originally Posted by Salter

My knowledge of this industry is very very limited. But I'd go on a limb and say that despite the overall growth in units sold, BMW may have some challenges reflected in the numbers. Except for the 1 and 5 series, they are lagging in every other segment. The '1' is a fantastic car/looker hitting a sweet spot of price/demographics. And the 5 is a new model and is therefore expected to show substantial growth over sales figures from previous years (especially considering that the 5 is their biggest money maker).

BMW set aggressive goals for future growth. North America may become a drag on their aspirations.

I think BMW has a very bright future ahead in the next couple model years. All new X3, All new X1, All new 6-series Coupe/Vert/Gran Coupe, LCI 7-series, LCI 1-series, 1M coupe...

And last but certainly not least...the all new F30 3-series.

bugsandry · 11-02-2010, 04:40 PM

Only 99 X3 were sold in October 2009...hehehe...interested in how the new x3 picked this one up in the coming months..

scott@bmwhn · 11-02-2010, 04:44 PM

Quote:

Originally Posted by red-sauerkraut

Look at Mini go!

yikes, is the clubman in between productions?....it's not doing so hot

Imola.ZHP · 11-02-2010, 05:03 PM

I'm still "witnessing" to people nearly 5 years after purchase.

To date, I've convinced 4 people to buy, (another should any day now, and one wanted to, but had financing "issues" lol).

Spread the Joy!

JB135MDCT · 11-02-2010, 05:46 PM

Moo 3er, Mooooo , you cash cow you, get out of the way, 1ers driving through.

Wrx328 · 11-02-2010, 07:11 PM

1 and x5 my 2 lovely babies

BimmerRob · 11-02-2010, 08:56 PM

in a market where even giants like toyota are seeing 30-35% decreasing in sales (due to recall? who knows..) these numbers are quite phenomenal. Especially the 1-series segment, BMW has established quite a niche with that one. Good share!

ORIGIN M. · 11-02-2010, 11:07 PM

Compared to the 1er, it is not bad!

Quote:

Originally Posted by scott@bmwhn

yikes, is the clubman in between productions?....it's not doing so hot

StenvenBex · 11-03-2010, 01:34 AM

oh my x6

vladberca · 11-05-2010, 02:24 PM

The new X3 will have some very important sales, more than X5 I think

Also the new 5 will finish the year on + compared with lat year sales

11-02-2010, 02:12 PM	#1
Jason Administrator 43919 Rep 21,327 Posts Drives: F80 M3 Join Date: Mar 2005 Location: USA iTrader: (0)	BMW 2010 October Sales Rise BMW Group U.S. Reports October 2010 Sales * 02.11.2010 * Press Release Woodcliff Lake, NJ – November 2, 2010... The BMW Group in the U.S. (BMW and MINI combined) reported October sales of 23,222 vehicles, an increase of 12.6 percent from the 20,619 vehicles sold in October 2009. Year-to-date, the BMW Group also reported a sales volume of 215,274 vehicles, up 7.7 percent from the 199,838 units sold through October 2009. “The new product effect clearly showed in October with our 5 Series sales momentum increasing, especially with the introduction of all-wheel-drive for regions where it is highly desired,” said Jim O’Donnell, President and CEO of BMW of North America, LLC. “Furthermore, we are seeing some positive response from the overall market but with little job growth and only slight increases in consumer spending, our dealers have to fight for every sale, something they did very well this month.” BMW Brand Sales Sales of BMW brand vehicles in October increased 17.2 percent for a total of 19,272 vehicles from the 16,443 units sold in October of last year. Year-to-date, BMW sales were up 10 percent to 176,736 vehicles from the 160,666 units sold in the same period of 2009. In October, best performing vehicles included the 1 Series, up 127.3 percent to 1,139 units and the 5 Series, up 61.8 percent to 4,925 units. The X5 continues to perform very well with an increase of 48.9 to 3,183 units. BMW Pre-Owned Vehicles Sales of BMW’s used vehicles (including certified pre-owned and pre-owned) decreased 7.2 percent to 13,867 vehicles from the 14,938 units sold in October of last year. Year-to-date, used vehicle sales were up 4.9 percent to 140,468 vehicles from the 133,948 units sold in the same period of 2009. MINI Brand Sales MINI USA reported sales of 3,950 automobiles, a decrease of 5.4 percent from the 4,176 cars sold last year. Year-to-date, MINI USA also reported sales of 38,538 automobiles, a decrease of 1.6 percent from the 39,172 units sold in the same period of 2009. __________________ Check on the Latest BMW News Become a fan of Bimmerpost Facebook Follow us on Bimmerpost Twitter Subscribe to Bimmerpost Youtube Channel
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11-02-2010, 02:33 PM	#2
BenTrovato Driver 37 Rep 1,577 Posts Drives: e92 335i Join Date: Aug 2010 Location: Toronto iTrader: (4)	Very interesting. I didn't expect the 1 and 3 series to be doing so well YTD vs year ago. Nor did I expect the 7 series to have sold much more in 2010 vs 2009! Thanks for sharing
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11-02-2010, 02:57 PM	#3
Raine Captain 45 Rep 841 Posts Drives: '11 E82, '04 E60 Join Date: Jun 2010 Location: Toronto iTrader: (3)	Woot, go 1-series!
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11-02-2010, 02:57 PM	#4
scott@bmwhn Major 139 Rep 1,245 Posts Drives: Msport X3 Join Date: Mar 2008 Location: Houston iTrader: (3)	The new 5 proves to be doing very well as expected...a couple months of low volume sales while transitioning from E60 to F10 and only 3k units off the mark YTD from 2009. __________________ 03' 525iT stick, 22' 530i Previous: 20' X3 M40i, 19' 740i Msport, 17' 430i GC, 15' Msport X3 28i, 15' Sportline X1 28i, 13' Msport 328i, 09' Msport 335i, 07' Msport 335i
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11-02-2010, 03:07 PM	#5
Saigon Brigadier General 249 Rep 3,524 Posts Drives: BSM E92 335i Coupe Join Date: Jan 2008 Location: SoCal iTrader: (47)	looks like the 1 series is a hit, it makes sense though; mid-luxury sports car combined with affordable pricing will make consumers very interested. There are no other cars that "really" compete against this one car. __________________ 07' Alpine White E93 335i M-Sport \| BMW Performance \| Beige l Piano Black l Sport l Premium l Heated l Navi \| Steptronic l Comfort Access l Logic7 l iPod & USB \|
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11-02-2010, 03:21 PM	#6
Salter Private 28 Rep 71 Posts Drives: M340i Join Date: Oct 2010 Location: Toronto, Canada iTrader: (0)	My knowledge of this industry is very very limited. But I'd go on a limb and say that despite the overall growth in units sold, BMW may have some challenges reflected in the numbers. Except for the 1 and 5 series, they are lagging in every other segment. The '1' is a fantastic car/looker hitting a sweet spot of price/demographics. And the 5 is a new model and is therefore expected to show substantial growth over sales figures from previous years (especially considering that the 5 is their biggest money maker). BMW set aggressive goals for future growth. North America may become a drag on their aspirations.
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11-02-2010, 03:42 PM	#8
marvinp Captain 282 Rep 612 Posts Drives: '18 M3, '09 135i Join Date: Jun 2009 Location: San Francisco Bay Area, CA iTrader: (0)	Glad to see the 1-series doing so well. I wonder how many 135i's are in that. If there wasn't a 1-series, most likely I would have gone with another brand. But I think now I'm hooked on BMW. __________________ 2018 F80 M3 Comp, Silverstone Metallic II, w/ black 666M (Ordered: 7/9/2017 \| Pickup 9/9/2017) 1998 E36 M3, Cosmos Schwarz Metallic 2009 E82 135i, Montego Blue
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11-02-2010, 04:06 PM	#9
ORIGIN M. Banned 3160 Rep 9,134 Posts Drives: ///M Join Date: Oct 2007 Location: Northern Hemisphere iTrader: (0)	Look at Mini go!
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11-02-2010, 04:40 PM	#11
bugsandry First Lieutenant 20 Rep 362 Posts Drives: 2008 BMW e92 328xi Join Date: Apr 2010 Location: Vancouver, BC iTrader: (5)	Only 99 X3 were sold in October 2009...hehehe...interested in how the new x3 picked this one up in the coming months..
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11-02-2010, 05:03 PM	#13
Imola.ZHP Colonel 129 Rep 2,218 Posts Drives: 2014 BMW i3 BEV EE Join Date: Mar 2006 Location: Mud Island, TN iTrader: (0)	I'm still "witnessing" to people nearly 5 years after purchase. To date, I've convinced 4 people to buy, (another should any day now, and one wanted to, but had financing "issues" lol). Spread the Joy! __________________ - 2014 CPO i01 BEV Electronaut Edition Capparis White Tera World, '17- - 2015 CPO i01 BEV Laurel Grey Tera World, '17- - 2015 i01 REx Laurel Grey Tera World, '15-'17 - 2003 CPO 330i ZHP Imola Red Build 03/03/03, '06-'15
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11-02-2010, 05:46 PM	#14
JB135MDCT I'm just a cook 29 Rep 971 Posts Drives: 2011 135i DCT Join Date: May 2010 Location: MD iTrader: (0)	Moo 3er, Mooooo , you cash cow you, get out of the way, 1ers driving through.
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11-02-2010, 07:11 PM	#15
Wrx328 Enlisted Member 2 Rep 49 Posts Drives: X5 Join Date: Nov 2010 Location: nj iTrader: (0)	Yeahhh 1 and x5 my 2 lovely babies
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11-02-2010, 08:56 PM	#16
BimmerRob Lieutenant 47 Rep 486 Posts Drives: F36 435i xDrive Join Date: Jul 2010 Location: SoCal iTrader: (2)	in a market where even giants like toyota are seeing 30-35% decreasing in sales (due to recall? who knows..) these numbers are quite phenomenal. Especially the 1-series segment, BMW has established quite a niche with that one. Good share! __________________ FOR SALE - 2014 Scion FR-S 6 spd, 27,000 ODO $17k pm me 2010 e92 Mojave Metallic - farewell old friend /2013 2015 435i xDrive Gran Coupe Sparkling Brown \| Cocaine White interior \| JB4 \| BMS Intake \| Wagner Intercooler Evo I \| VRSF Downpipes \| ER Chargepipes
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11-03-2010, 01:34 AM	#18
StenvenBex New Member 2 Rep 6 Posts Drives: BMW Join Date: Nov 2010 Location: CA iTrader: (0)	oh my x6 __________________ Smartphone News \| Phone News \| BlackBerry Playbook Tip
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11-05-2010, 02:24 PM	#19
vladberca Major General 780 Rep 5,568 Posts Drives: '18 octavia 2.0 tdi dsg Join Date: Oct 2009 Location: Craiova iTrader: (0)	The new X3 will have some very important sales, more than X5 I think Also the new 5 will finish the year on + compared with lat year sales
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