BMW Group Reports Highest Ever September Sales

Jason · 10-09-2012, 10:34 AM

BIMMERPOST NEWS

14
COMMENTS

177,716 vehicles sold in September, an increase of 11.6%

BMW brand worldwide sales climb by 14.3%

Robertson: Well on course to achieve new sales record in 2012

Munich. The BMW Group experienced growth in many regions around the world in September and achieved another record month in sales. With 177,716 (prev. yr. 159,223) BMW, MINI and Rolls-Royce brand automobiles delivered worldwide, sales were 11.6% higher than in the same month last year. It was also the best first nine months for the company, with sales up 8.3% compared to the same period last year. A total of 1,335,502 BMW Group vehicles were delivered during this time (prev. yr. 1,232,619).

Ian Robertson, Member of the Board of Management of BMW AG, responsible for Sales and Marketing BMW: “We made solid gains in many of our markets last month and were once again able to achieve record sales in September, despite the difficult environment in some European countries. Our models continue to perform well and we expect to see further healthy growth in worldwide sales in the fourth quarter. We are well on course to achieving a new sales record for the whole year.”

BMW brand worldwide sales climbed by 14.3% to 146,843 vehicles in the month under review (prev. yr. 128,450).

• Demand for the BMW 1 Series was strong with 23,583 vehicles sold last month, an increase of 51.1% on the previous year (15,606). Over 150.000 units of the second generation BMW 1 Series 5-Door Hatch have been delivered to customers since its launch in mid-September last year.

• The BMW 3 Series achieved sales of 39,302 vehicles last month (prev. yr. 35,842/ +9.7%).

• Sales for the BMW 5 Series climbed 7.9% to 29,996 vehicles (prev. yr. 27,804).

• The BMW 6 Series more than tripled its sales with 2,426 vehicles delivered last month (prev. yr. 752/ +222.6%).

• The BMW X1 performed strongly with 16,661 units sold in September, an increase of 32.9% (prev. yr. 12,536).

• Sales of the BMW X3 continued to be strong, climbing 20.0% to 13,616 vehicles (prev. yr. 11,346). Year-to-date, the brand BMW has delivered 1,109,962 vehicles, an increase of 8.6% over the previous year (1,021,955).

MINI posted its best ever September sales with 30,562 vehicles delivered (prev. yr. 30,392/ +0.6%). The brand has also had its most successful first nine months ever - in the period up to and including September, MINI sold 223,214 vehicles, an increase of 7.2% in worldwide sales compared to the same period last year (208,223). Last month at the Paris Auto Salon, the company unveiled the MINI Paceman. The MINI Paceman is the world’s first Sports Activity Coupe in the premium compact segment and it expands the brand’s portfolio to seven models. The MINI Paceman is expected to provide further momentum for MINI when it arrives in the first half of 2013.

Demand for Rolls-Royce motor cars remained steady with a small decrease of 4.7% year-to-date compared to 2011. The worldwide market introduction of Phantom Series II in September and the potential for seasonally strong fourth quarter sales causes Rolls-Royce to remain confident of another strong annual result.

BMW Motorrad achieved a new all-time retail high in September with 9,215 units (prev. yr.: 8,612 units/ +7.0%). Supplies of motorcycles and maxi scooters from January up to and including September totaled 85,944 units (prev. yr.: 86,892 units / -1.1%). Husqvarna Motorcycles supplied a total of 7,355 vehicles (prev. yr.: 6,079 units / +21.0%) to the Husqvarna dealer network from January up to and including September. Supplies in the month of September totaled 1,255 vehicles (prev. yr.: 1,351 units / -7.1%).

Markets:

The BMW Group reported solid gains in many markets last month and increased retail volumes in its three largest markets, China, the US and Germany.

In Europe, BMW Group sales grew last month by 4.8% to 92,442 vehicles (prev. yr. 88,243). In the first nine months, BMW Group sales were slightly above last year’s level, with a total of 639,798 vehicles delivered (prev. yr. 635,013/ +0.8%). In Germany, BMW and MINI were the only premium brands to make gains in September. A total of 26,021 new BMW and MINI vehicles were registered in September (prev. yr. 23,799/ +9.3%). The BMW brand accounted for 22,009 registrations (prev. yr. 20,042/ +9.8%) and MINI for 4,012 registrations (prev. yr. 3,757/ +6.8%). Year-to-date, 211,870 BMW and MINI vehicles have been registered in Germany (prev. yr. 220,054/ -3.7%). BMW Group sales in Russia climbed 48.5% in the month under review to 3,985 vehicles (prev. yr. 2,683). Year-to-date, 28,084 vehicles have been delivered in Russia, an increase of 32.9% over the previous year (21,133).

In Asia, sales surged by 40.0% in September to 45,781 vehicles (prev. yr. 32,708). The BMW Group made strong gains in Asia in the first nine months of the year, with sales climbing 27.2% to 357,841 vehicles (prev. yr. 281,223). The company achieved exceptionally high growth in Mainland China, which accounted for 29,631 deliveries in September, an increase of 59.4% over the same month in the previous year (18,588). Year-to-date, 237,056 BMW and MINI vehicles have been sold in Mainland China (prev. yr. 177,522) which reflects an increase of 33.5%. The BMW Group posted solid gains in other Asian markets in the first nine months of the year, including Japan (41,973/ +21.5%) and South Korea (24,541/ +18.5%)

In the Americas, the BMW Group delivered 34,050 vehicles in September (prev. yr. 32,772/ +3.9%). Since the beginning of the year, 290,888 vehicles were delivered to customers in the Americas, which reflected an increase of +6.3% on the previous year (273,564). The BMW Group in the U.S. reported September sales of 26,660 vehicles (prev. yr. 25,749/ +3.5%). Year-to-date, the BMW Group is up 7.1% on sales of 234,928 vehicles in the first nine months of 2012 compared to 219,314 in the same period in 2011. C.F.

Name: Screen Shot 2012-10-09 at 7.34.11 AM.jpg
Views: 3679
Size: 53.4 KB

Name: Screen Shot 2012-10-09 at 7.34.11 AM.jpg
Views: 3679
Size: 53.4 KB

C.F.

bimmer2008 · 10-09-2012, 10:57 AM

The more than 50% surge in sales in China is largely attributed to the Chinese anti-Japan boycott.

EnI · 10-09-2012, 11:15 AM

Quote:

Originally Posted by bimmer2008

The more than 50% surge in sales in China is largely attributed to the Chinese anti-Japan boycott.

Hardly. Locally produced facelifted X1 & the new 3 Series LWB have been launched in September. Both very high-volume models. So the September sales boost was expected in advance.

Karazy · 10-09-2012, 12:08 PM

Very impressive numbers considering the world economy the last few years.

johntomferg · 10-09-2012, 12:26 PM

How many of those 5 series were M5s?

DieselDiner · 10-09-2012, 02:41 PM

Google "german self registration" and learn about how BMW and the others are distorting their sales up to 30% in Germany. Here's one of many articles: http://www.motortrader.com/latest-ne...iggest-market/

Makes one wonder how many other markets show sales numbers supported by the same manipulation.

EnI · 10-09-2012, 03:01 PM

Quote:

Originally Posted by DieselDiner

Google "german self registration" and learn about how BMW and the others are distorting their sales up to 30% in Germany. Here's one of many articles: http://www.motortrader.com/latest-ne...iggest-market/

Makes one wonder how many other markets show sales numbers supported by the same manipulation.

It's happening across Europe, not just in Germany.
Btw, here is info from Automobilwoche about self-registrations (by dealer & carmakers) in German market in August 2012:

Hyundai: 44.0% self-regestrations of whole Hyundai car registrations in August
Opel: 42.4%
Ford: 33.9%
Audi: 23.8%
MB: 22.8%
VW: 22.7%
BMW: 22.2%

http://www.automobilwoche.de/article...erscharft-sich

VaderWagon · 10-09-2012, 06:30 PM

Europe economy way worse than US but better growth there. Something shifting in US

Fraggy · 10-10-2012, 12:39 AM

And ppl still use thinner profit margins as the excuse for many of BMWs decisions lately.

Self registration, now that's a joke. Sounds like someone's running scared. Lol.

EnI · 10-10-2012, 02:56 AM

Self-registrations are normal to the some degree.

Carmakers registering some new models as their own fleet cars, dumping the old ones @ the Mk change or LCI etc.

Dealers registering demo cars for bran new models, new Mks, LCIs etc.

And in the times the markets cool down carmakers usually (at least in Europe, but I guess elsewhere as well) make dealers (by very instant & short-lasting special offers) to buy outgoing MY model, outgoing Mk models, outgoing pre-LCI models etc. to build an inventory for the following weeks or months when supply will be low due to MY/Mk/LCI change. And also to move outgoing cars as quickly as they can. Since when new MY/Mk/LCI cars arrive to the dealerships, older MY/Mk/pre-LCI cars are hard to move - unless huge discounts are offered.

So, the self-registrations are usually the highest in the months just before new MY/Mk/LCI modles arrive. And with broad portfolio of models the carmakers can offer such deals & push self-registrations basically every month for at least one model.

What happens with self-registered cars? The ones registered by carmakers themselves are used as company's fleet cars - used by the employees, which can then after a certain period of time buy the car out from the company.

Cars registered by dealers are used as demo or fleet cars & sold later with discount. Others are sold as new second-hand cars with almost zero mileage, some.

The problem starts when brand new models (new MY/Mk/LCI models) are pushed to dealers for self-registration.

Unfortunately there is no data by model & by party available, so we would be able to see which models exactly were registered by dealers, and which ones by carmakers.

Innovative & unorthodox marketing & sales methods are used more & more frequently to push the car sales. The competition is fierce nowadays.

Stonehands · 10-10-2012, 08:55 PM

I am continually amazed at BMW sales strength despite their evergrowing models. I wonder how long before they begin to dilute the brand? How many choices do buyers really need? I do not think I can even name all the models currently available. At some point, something must give.

DieselDiner · 10-11-2012, 11:10 AM

Quote:

Originally Posted by EnI

Self-registrations are normal to the some degree.

Carmakers registering some new models as their own fleet cars, dumping the old ones @ the Mk change or LCI etc.

Dealers registering demo cars for bran new models, new Mks, LCIs etc.

And in the times the markets cool down carmakers usually (at least in Europe, but I guess elsewhere as well) make dealers (by very instant & short-lasting special offers) to buy outgoing MY model, outgoing Mk models, outgoing pre-LCI models etc. to build an inventory for the following weeks or months when supply will be low due to MY/Mk/LCI change. And also to move outgoing cars as quickly as they can. Since when new MY/Mk/LCI cars arrive to the dealerships, older MY/Mk/pre-LCI cars are hard to move - unless huge discounts are offered.

So, the self-registrations are usually the highest in the months just before new MY/Mk/LCI modles arrive. And with broad portfolio of models the carmakers can offer such deals & push self-registrations basically every month for at least one model.

What happens with self-registered cars? The ones registered by carmakers themselves are used as company's fleet cars - used by the employees, which can then after a certain period of time buy the car out from the company.

Cars registered by dealers are used as demo or fleet cars & sold later with discount. Others are sold as new second-hand cars with almost zero mileage, some.

The problem starts when brand new models (new MY/Mk/LCI models) are pushed to dealers for self-registration.

Unfortunately there is no data by model & by party available, so we would be able to see which models exactly were registered by dealers, and which ones by carmakers.

Innovative & unorthodox marketing & sales methods are used more & more frequently to push the car sales. The competition is fierce nowadays.

That's all a bunch of rationalization for poor sales practices. When BMW is running at 20-30% self registration rate, it is delusional to make any claim that it is a sustainable practice. It's not different from what GM, Ford, and Chrysler were doing in the 90's and early 2000's. When a car company stops running its plants to actual demand, and runs units regardless of demand, it's only a matter of time until the house of cards falls.

bimmer2008 · 10-11-2012, 11:17 AM

Quote:

Originally Posted by EnI

Quote:

Originally Posted by bimmer2008

The more than 50% surge in sales in China is largely attributed to the Chinese anti-Japan boycott.

Hardly. Locally produced facelifted X1 & the new 3 Series LWB have been launched in September. Both very high-volume models. So the September sales boost was expected in advance.

Assume the Chinese automobile market stays relatively The same from August, this is what I derived my conclusion from

http://www.autonews.com/apps/pbcs.dll/article?AID=/20121009/GLOBAL03/121009879&template=mobile

THE HAITIANMAN · 10-11-2012, 12:12 PM

THAT'S GOOD

THE HAITIANMAN · 10-11-2012, 12:15 PM

Hi,
I need help with my USB armrest not playing properly.
I have a 2.0 8GB PNY stick loaded with MP3 songs, it will play but cut off for a couple of seconds and play again. do any body know how to fix that?
it's formated to FAT32.

Please help..any advise?

10-09-2012, 10:34 AM	#1
Jason Administrator 44020 Rep 21,328 Posts Drives: F80 M3 Join Date: Mar 2005 Location: USA iTrader: (0)	BMW Group Reports Highest Ever September Sales BIMMERPOST NEWS BMW Group Reports Highest Ever September Sales 14 COMMENTS Tweet 177,716 vehicles sold in September, an increase of 11.6% BMW brand worldwide sales climb by 14.3% Robertson: Well on course to achieve new sales record in 2012 Munich. The BMW Group experienced growth in many regions around the world in September and achieved another record month in sales. With 177,716 (prev. yr. 159,223) BMW, MINI and Rolls-Royce brand automobiles delivered worldwide, sales were 11.6% higher than in the same month last year. It was also the best first nine months for the company, with sales up 8.3% compared to the same period last year. A total of 1,335,502 BMW Group vehicles were delivered during this time (prev. yr. 1,232,619). Ian Robertson, Member of the Board of Management of BMW AG, responsible for Sales and Marketing BMW: “We made solid gains in many of our markets last month and were once again able to achieve record sales in September, despite the difficult environment in some European countries. Our models continue to perform well and we expect to see further healthy growth in worldwide sales in the fourth quarter. We are well on course to achieving a new sales record for the whole year.” BMW brand worldwide sales climbed by 14.3% to 146,843 vehicles in the month under review (prev. yr. 128,450). • Demand for the BMW 1 Series was strong with 23,583 vehicles sold last month, an increase of 51.1% on the previous year (15,606). Over 150.000 units of the second generation BMW 1 Series 5-Door Hatch have been delivered to customers since its launch in mid-September last year. • The BMW 3 Series achieved sales of 39,302 vehicles last month (prev. yr. 35,842/ +9.7%). • Sales for the BMW 5 Series climbed 7.9% to 29,996 vehicles (prev. yr. 27,804). • The BMW 6 Series more than tripled its sales with 2,426 vehicles delivered last month (prev. yr. 752/ +222.6%). • The BMW X1 performed strongly with 16,661 units sold in September, an increase of 32.9% (prev. yr. 12,536). • Sales of the BMW X3 continued to be strong, climbing 20.0% to 13,616 vehicles (prev. yr. 11,346). Year-to-date, the brand BMW has delivered 1,109,962 vehicles, an increase of 8.6% over the previous year (1,021,955). MINI posted its best ever September sales with 30,562 vehicles delivered (prev. yr. 30,392/ +0.6%). The brand has also had its most successful first nine months ever - in the period up to and including September, MINI sold 223,214 vehicles, an increase of 7.2% in worldwide sales compared to the same period last year (208,223). Last month at the Paris Auto Salon, the company unveiled the MINI Paceman. The MINI Paceman is the world’s first Sports Activity Coupe in the premium compact segment and it expands the brand’s portfolio to seven models. The MINI Paceman is expected to provide further momentum for MINI when it arrives in the first half of 2013. Demand for Rolls-Royce motor cars remained steady with a small decrease of 4.7% year-to-date compared to 2011. The worldwide market introduction of Phantom Series II in September and the potential for seasonally strong fourth quarter sales causes Rolls-Royce to remain confident of another strong annual result. BMW Motorrad achieved a new all-time retail high in September with 9,215 units (prev. yr.: 8,612 units/ +7.0%). Supplies of motorcycles and maxi scooters from January up to and including September totaled 85,944 units (prev. yr.: 86,892 units / -1.1%). Husqvarna Motorcycles supplied a total of 7,355 vehicles (prev. yr.: 6,079 units / +21.0%) to the Husqvarna dealer network from January up to and including September. Supplies in the month of September totaled 1,255 vehicles (prev. yr.: 1,351 units / -7.1%). Markets: The BMW Group reported solid gains in many markets last month and increased retail volumes in its three largest markets, China, the US and Germany. In Europe, BMW Group sales grew last month by 4.8% to 92,442 vehicles (prev. yr. 88,243). In the first nine months, BMW Group sales were slightly above last year’s level, with a total of 639,798 vehicles delivered (prev. yr. 635,013/ +0.8%). In Germany, BMW and MINI were the only premium brands to make gains in September. A total of 26,021 new BMW and MINI vehicles were registered in September (prev. yr. 23,799/ +9.3%). The BMW brand accounted for 22,009 registrations (prev. yr. 20,042/ +9.8%) and MINI for 4,012 registrations (prev. yr. 3,757/ +6.8%). Year-to-date, 211,870 BMW and MINI vehicles have been registered in Germany (prev. yr. 220,054/ -3.7%). BMW Group sales in Russia climbed 48.5% in the month under review to 3,985 vehicles (prev. yr. 2,683). Year-to-date, 28,084 vehicles have been delivered in Russia, an increase of 32.9% over the previous year (21,133). In Asia, sales surged by 40.0% in September to 45,781 vehicles (prev. yr. 32,708). The BMW Group made strong gains in Asia in the first nine months of the year, with sales climbing 27.2% to 357,841 vehicles (prev. yr. 281,223). The company achieved exceptionally high growth in Mainland China, which accounted for 29,631 deliveries in September, an increase of 59.4% over the same month in the previous year (18,588). Year-to-date, 237,056 BMW and MINI vehicles have been sold in Mainland China (prev. yr. 177,522) which reflects an increase of 33.5%. The BMW Group posted solid gains in other Asian markets in the first nine months of the year, including Japan (41,973/ +21.5%) and South Korea (24,541/ +18.5%) In the Americas, the BMW Group delivered 34,050 vehicles in September (prev. yr. 32,772/ +3.9%). Since the beginning of the year, 290,888 vehicles were delivered to customers in the Americas, which reflected an increase of +6.3% on the previous year (273,564). The BMW Group in the U.S. reported September sales of 26,660 vehicles (prev. yr. 25,749/ +3.5%). Year-to-date, the BMW Group is up 7.1% on sales of 234,928 vehicles in the first nine months of 2012 compared to 219,314 in the same period in 2011. C.F. C.F.
	Appreciate 0 Tweet Quote

10-09-2012, 10:57 AM	#2
bimmer2008 Private First Class 14 Rep 114 Posts Drives: 2007 AW E93 Join Date: Aug 2010 Location: ATL iTrader: (1)	The more than 50% surge in sales in China is largely attributed to the Chinese anti-Japan boycott.
	Appreciate 0 Quote

10-09-2012, 12:08 PM	#4
Karazy Go Fast And Take Chances 50 Rep 261 Posts Drives: 2020 M2C Join Date: Apr 2012 Location: Coeur d' Alene, Idaho iTrader: (0)	Very impressive numbers considering the world economy the last few years. __________________ 2014 Corvette Z51 Stingray 3LT, 7 M/T 2015 KTM 1290 SA Retired- 11 BMW 335, 07 BMW R1200GSA, 04 BMW Z4, 01 BMW K1200RS, 00 BMW R1150GS
	Appreciate 0 Quote

10-09-2012, 12:26 PM	#5
johntomferg Captain 124 Rep 852 Posts Drives: Formerly drove a 13 F10 M5 Join Date: May 2012 Location: Columbia, TN iTrader: (1)	How many of those 5 series were M5s?
	Appreciate 0 Quote

10-09-2012, 02:41 PM	#6
DieselDiner Lieutenant Colonel 510 Rep 1,614 Posts Drives: 335d Join Date: Aug 2010 Location: Home iTrader: (2)	Google "german self registration" and learn about how BMW and the others are distorting their sales up to 30% in Germany. Here's one of many articles: http://www.motortrader.com/latest-ne...iggest-market/ Makes one wonder how many other markets show sales numbers supported by the same manipulation. Last edited by DieselDiner; 10-09-2012 at 02:48 PM..
	Appreciate 0 Quote

10-09-2012, 06:30 PM	#8
VaderWagon New Member 0 Rep 28 Posts Drives: 2012 Black Sport Wagon Join Date: Jul 2012 Location: Maplewood, NJ iTrader: (0)	Europe economy way worse than US but better growth there. Something shifting in US
	Appreciate 0 Quote

10-10-2012, 12:39 AM	#9
Fraggy Brigadier General 199 Rep 3,469 Posts Drives: 2016 M3 Join Date: Jun 2005 Location: San Diego iTrader: (11)	And ppl still use thinner profit margins as the excuse for many of BMWs decisions lately. Self registration, now that's a joke. Sounds like someone's running scared. Lol. __________________ 2016 Alpine White M3 (gone) 2019 Alfa Romeo Guilia (Totaled) 2020 Car-less 😁 (no more) 2020 M340
	Appreciate 0 Quote

10-10-2012, 02:56 AM	#10
EnI Secret Agent 103 Rep 497 Posts Drives: The Ultimate Joy Machine Join Date: Feb 2006 Location: Planet BMW iTrader: (0)	Self-registrations are normal to the some degree. Carmakers registering some new models as their own fleet cars, dumping the old ones @ the Mk change or LCI etc. Dealers registering demo cars for bran new models, new Mks, LCIs etc. And in the times the markets cool down carmakers usually (at least in Europe, but I guess elsewhere as well) make dealers (by very instant & short-lasting special offers) to buy outgoing MY model, outgoing Mk models, outgoing pre-LCI models etc. to build an inventory for the following weeks or months when supply will be low due to MY/Mk/LCI change. And also to move outgoing cars as quickly as they can. Since when new MY/Mk/LCI cars arrive to the dealerships, older MY/Mk/pre-LCI cars are hard to move - unless huge discounts are offered. So, the self-registrations are usually the highest in the months just before new MY/Mk/LCI modles arrive. And with broad portfolio of models the carmakers can offer such deals & push self-registrations basically every month for at least one model. What happens with self-registered cars? The ones registered by carmakers themselves are used as company's fleet cars - used by the employees, which can then after a certain period of time buy the car out from the company. Cars registered by dealers are used as demo or fleet cars & sold later with discount. Others are sold as new second-hand cars with almost zero mileage, some. The problem starts when brand new models (new MY/Mk/LCI models) are pushed to dealers for self-registration. Unfortunately there is no data by model & by party available, so we would be able to see which models exactly were registered by dealers, and which ones by carmakers. Innovative & unorthodox marketing & sales methods are used more & more frequently to push the car sales. The competition is fierce nowadays.
	Appreciate 0 Quote

10-10-2012, 08:55 PM	#11
Stonehands Private First Class 14 Rep 174 Posts Drives: 2013 M6 Coupe Join Date: Oct 2012 Location: Pittsburgh, PA iTrader: (0)	I am continually amazed at BMW sales strength despite their evergrowing models. I wonder how long before they begin to dilute the brand? How many choices do buyers really need? I do not think I can even name all the models currently available. At some point, something must give.
	Appreciate 0 Quote

10-11-2012, 12:12 PM	#14
THE HAITIANMAN New Member 0 Rep 7 Posts Drives: E92 328I M-SPORT Join Date: Oct 2012 Location: MIAMI iTrader: (0)	THAT'S GOOD
	Appreciate 0 Quote

10-11-2012, 12:15 PM	#15
THE HAITIANMAN New Member 0 Rep 7 Posts Drives: E92 328I M-SPORT Join Date: Oct 2012 Location: MIAMI iTrader: (0)	Usb Problem Hi, I need help with my USB armrest not playing properly. I have a 2.0 8GB PNY stick loaded with MP3 songs, it will play but cut off for a couple of seconds and play again. do any body know how to fix that? it's formated to FAT32. Please help..any advise?
	Appreciate 0 Quote